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Mobile Dev Memo
Most popular answers:
What are important considerations when making an app compliant with CCPA and GDPR?
What are best practices for app uninstall measurement?
Will having 20+ instances in a mobile ad monetization waterfall create noticeable latency / pre-caching issues?
What is the impact of Retention on UA performance?
What's the best way to attribute indirect conversions from an ad?
How and when should an app developer choose a Mobile Attribution Partner?
How can marketers track cross-device attribution?
How do you determine your retention KPIs?
What are the best practices for setting up waterfalls on mediation providers to maximize revenue?