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Mobile Dev Memo
Recent questions tagged Ltv
+2
votes
2
answers
What is the best mediation to use for mobile games?
asked
Sep 26, 2020
by
tonydhsuh
(
150
points)
ad-monetization
ad-tech
mediation
header-bidding
ltv
+6
votes
2
answers
What are key metrics and potential blind spots in UA Reporting / Dashboards?
asked
May 1, 2020
by
sylvainww
(
330
points)
user-acquisition
metrics
roas
ltv
mobile-marketing
+4
votes
2
answers
Are average user acquisition costs relevant or actionable?
asked
Mar 20, 2020
by
lino
(
460
points)
user-acquisition
facebook
ltv
conversion rate
subscription
+6
votes
1
answer
How can ROAS be calculated using Retention, ARPU, and LTV metrics?
asked
Jan 3, 2020
by
banger
(
220
points)
roas
ltv
user-acquisition
metrics
mobile-marketing
+1
vote
1
answer
What are the best tools to use for app subscription LTV calculations? (eg. Chartmogul versus alternatives)
asked
Sep 12, 2019
by
fritzchain
(
610
points)
subscription
ltv
+3
votes
2
answers
For subscription apps, what lifetime should be used in calculating LTV?
asked
Sep 12, 2019
by
fritzchain
(
610
points)
ltv
subscription
lifetime
+1
vote
1
answer
What is the best approach when attempting to calculate the value of LAT installs?
asked
Jul 2, 2019
by
FTGAdam
(
140
points)
user-acquisition
ltv
roas
attribution
+4
votes
3
answers
What is the impact of Retention on UA performance?
asked
May 9, 2019
by
Avi
(
2k
points)
mobile-marketing
user-acquisition
mobile
retention
ltv
+2
votes
1
answer
What is lifetime customer value (LTV)?
asked
Apr 30, 2019
by
Eric_Seufert
(
14.6k
points)
ltv
metrics
+1
vote
0
answers
What's the best way to model LTV for mobile IAP revenue?
asked
Apr 26, 2019
by
Eric_Seufert
(
14.6k
points)
ltv
+1
vote
0
answers
How can I model LTV for advertising revenue?
asked
Apr 26, 2019
by
Eric_Seufert
(
14.6k
points)
ltv
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