Recent questions tagged Facebook - QuantMar

+2 votes

1 answer

What explains hypercasual CTR inconsistencies from traffic to install campaigns?

asked Jul 22, 2020 by dannyua (240 points)

+1 vote

1 answer

How to deal with Facebook audience overlap?

asked Jul 5, 2020 by huch93 (240 points)

+2 votes

1 answer

Geo to choose for icons test?

asked May 27, 2020 by Varvara_sh93 (140 points)

+2 votes

3 answers

Do any hypercasual gaming companies buy exclusively from Facebook and forego install attribution?

asked May 21, 2020 by Eric_Seufert (15.1k points)

+1 vote

2 answers

Why did increasing budget of Facebook ad set lead to increase in Cost Per Purchase?

asked May 10, 2020 by Yakir (440 points)

+1 vote

1 answer

Why doesn't Facebook allow for CPI optimization at the start of a campaign?

asked May 10, 2020 by Anduin25 (350 points)

+2 votes

3 answers

What should be focused on in a FB Ads Account review?

asked Apr 13, 2020 by jakub_chour (140 points)

+1 vote

2 answers

What is a low budget + low risk strategy for mobile user acquisition in a recession?

asked Apr 1, 2020 by totalnoob (150 points)

+4 votes

2 answers

Are average user acquisition costs relevant or actionable?

asked Mar 20, 2020 by lino (500 points)

+1 vote

1 answer

FB campaign strategy: I'm using VO with high quality Lookalike Audiences but ROAS is still declining. Why?

asked Mar 5, 2020 by ua_2104 (230 points)

+2 votes

0 answers

How many creative assets are needed for a hypercasual title at global launch?

asked Feb 26, 2020 by Dcbross (310 points)

+3 votes

1 answer

How do you account for social proof of legacy creatives while running FB creative tests?

asked Feb 22, 2020 by ShamanthRao (2.4k points)

+3 votes

2 answers

What do you define as a good IPM for creatives?

asked Feb 12, 2020 by raqa (670 points)

+3 votes

1 answer

What are the main drivers for high and low CPMs for paid advertising on Facebook / Instagram?

asked Jan 29, 2020 by fb-8Y&1 (160 points)

+5 votes

0 answers

How can auction overlap between Facebook IAP and VO campaigns be avoided?

asked Jan 24, 2020 by matt.lp (250 points)

+6 votes

2 answers

What are best practices for creating Facebook Lookalike audiences?

asked Jan 24, 2020 by matt.lp (250 points)

+6 votes

0 answers

When does Facebook shift from market-data to your ad account's data for AEO campaigns?

asked Jan 17, 2020 by incipiagabe (560 points)

+7 votes

2 answers

Facebook campaign strategy: several campaigns with few countries or few campaigns with several countries?

asked Dec 17, 2019 by parica99 (500 points)

+3 votes

1 answer

What are best practices for optimizing ad revenue from FAN in open bidding on Admob?

asked Dec 12, 2019 by Adstal (1.5k points)

+7 votes

2 answers

What are best practices for mobile re-targeting?

asked Dec 11, 2019 by raqa (670 points)

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