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+2
votes
0
answers
What is the ideal method to calculate the CAC (Customer Acquisition Cost) payback window for shopping apps?
asked
Oct 7, 2020
by
atul12007
(
240
points)
cac
shopping
payback
roas
+3
votes
1
answer
How many installs / impressions are needed for a statistically significant IPM on Facebook?
asked
Sep 28, 2020
by
Simon
(
150
points)
ipm
facebook
measurement
+2
votes
2
answers
What is the best mediation to use for mobile games?
asked
Sep 26, 2020
by
tonydhsuh
(
150
points)
ad-monetization
ad-tech
mediation
header-bidding
ltv
+3
votes
2
answers
Is targeting a worldwide audience for AEO campaigns a good idea?
asked
Sep 26, 2020
by
huch93
(
240
points)
facebook
facebook audiences
aeo
performance-based-marketing
mobile-advertising
+2
votes
2
answers
Where can I find geography-indexed CPI benchmarks?
asked
Sep 26, 2020
by
arashata
(
160
points)
cpi
soft launch
genre
mobile-marketing
+2
votes
0
answers
Tips for profitably spending more than $10k/day on Facebook in one ad account?
asked
Sep 26, 2020
by
kmatis
(
140
points)
facebook
user-acquisition
+2
votes
1
answer
How to increase CTR and conversion rates on Google UAC campaigns?
asked
Aug 31, 2020
by
Hana Nguyen
(
140
points)
uac
user-acquisition
cpi
optimization
aso
+2
votes
1
answer
What does Apple gain by killing IDFA?
asked
Aug 31, 2020
by
atul12007
(
240
points)
idfa
ios 14
+2
votes
1
answer
How do you accurately send ad monetization data to Facebook for AEO/VO campaigns?
asked
Aug 31, 2020
by
peter
(
140
points)
+2
votes
1
answer
How does the conversion value timer logic work in SKAdNetwork?
asked
Aug 15, 2020
by
Eric_Seufert
(
15.2k
points)
skadnetwork
idfa
ios 14
mobile-advertising
+2
votes
1
answer
How do you anticipate Apple Search Ads will be affected after iOS 14?
asked
Aug 13, 2020
by
sylvainww
(
330
points)
skadnetwork
idfa
user-acquisition
apple-search-ads
+1
vote
0
answers
What factors influence the rise and fall of CPI/CPM?
asked
Aug 6, 2020
by
Clint1999
(
140
points)
optimization
+4
votes
2
answers
Can the FB login be used to create Lookalikes after iOS14?
asked
Aug 5, 2020
by
incipiagabe
(
560
points)
attribution
ios 14
facebook
skadnetwork
+3
votes
1
answer
Will SKAdNetwork open up click spam/abuse?
asked
Aug 5, 2020
by
incipiagabe
(
560
points)
skadnetwork
ios 14
+3
votes
0
answers
As a marketer, how will you prepare for iOS 14 and SKAdNetwork?
asked
Aug 5, 2020
by
incipiagabe
(
560
points)
idfa
skadnetwork
mobile-advertising
facebook
user-acquisition
+3
votes
2
answers
How much will iOS 14 / SKAdNetwork affect Facebook's ability to optimize campaigns (AEO)?
asked
Aug 5, 2020
by
incipiagabe
(
560
points)
idfa
skadnetwork
mobile-advertising
facebook
ios 14
+2
votes
2
answers
What's the best way to hack the conversion value field from SKAdNetwork?
asked
Aug 5, 2020
by
incipiagabe
(
560
points)
attribution
idfa
skadnetwork
ios 14
+1
vote
0
answers
Is it going to be possible to see the 'app clips generated' download separately at the iTunes Console?
asked
Aug 3, 2020
by
incipiagabe
(
560
points)
ios 14
app clips
+2
votes
0
answers
How many conversions will it take for a machine to finish learning in the CPA campaign of Google Ads?
asked
Jul 22, 2020
by
trchiu
(
140
points)
+2
votes
1
answer
What explains hypercasual CTR inconsistencies from traffic to install campaigns?
asked
Jul 22, 2020
by
dannyua
(
240
points)
facebook
user-acquisition
hypercasual
mobile-advertising
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