Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

+2 votes

1 answer

Best approach to optimize FB campaigns when CPA is very high ($100+)?

asked Nov 11, 2020 by ShamanthRao (2.4k points)

+3 votes

1 answer

How to calculate CPA for Google UAC?

asked Nov 9, 2020 by Avellum (370 points)

+2 votes

1 answer

Can mobile campaigns via Google Marketing Platform (ex-DoubleClick) be targeted better than with Google UAC?

asked Oct 27, 2020 by Mme_Box (140 points)

+4 votes

2 answers

iOS14: Should both ATT prompt and GDPR consent be shown to collect first party data?

asked Oct 21, 2020 by MirceaG (160 points)

+2 votes

2 answers

Is D7 ROAS the best metric for evaluating campaign performance?

asked Oct 7, 2020 by ua_2104 (230 points)

+2 votes

0 answers

What is the ideal method to calculate the CAC (Customer Acquisition Cost) payback window for shopping apps?

asked Oct 7, 2020 by atul12007 (240 points)

+3 votes

1 answer

How many installs / impressions are needed for a statistically significant IPM on Facebook?

asked Sep 28, 2020 by Simon (150 points)

+2 votes

2 answers

What is the best mediation to use for mobile games?

asked Sep 26, 2020 by tonydhsuh (150 points)

+3 votes

2 answers

Is targeting a worldwide audience for AEO campaigns a good idea?

asked Sep 26, 2020 by huch93 (240 points)

+2 votes

2 answers

Where can I find geography-indexed CPI benchmarks?

asked Sep 26, 2020 by arashata (160 points)

+2 votes

0 answers

Tips for profitably spending more than $10k/day on Facebook in one ad account?

asked Sep 26, 2020 by kmatis (140 points)

+2 votes

1 answer

How to increase CTR and conversion rates on Google UAC campaigns?

asked Aug 31, 2020 by Hana Nguyen (140 points)

+2 votes

1 answer

What does Apple gain by killing IDFA?

asked Aug 31, 2020 by atul12007 (240 points)

+2 votes

1 answer

How do you accurately send ad monetization data to Facebook for AEO/VO campaigns?

asked Aug 31, 2020 by peter (140 points)

+2 votes

1 answer

How does the conversion value timer logic work in SKAdNetwork?

asked Aug 15, 2020 by Eric_Seufert (14.9k points)

+2 votes

1 answer

How do you anticipate Apple Search Ads will be affected after iOS 14?

asked Aug 13, 2020 by sylvainww (330 points)

+1 vote

0 answers

What factors influence the rise and fall of CPI/CPM?

asked Aug 6, 2020 by Clint1999 (140 points)

+4 votes

2 answers

Can the FB login be used to create Lookalikes after iOS14?

asked Aug 5, 2020 by incipiagabe (560 points)

+3 votes

1 answer

Will SKAdNetwork open up click spam/abuse?

asked Aug 5, 2020 by incipiagabe (560 points)

+3 votes

0 answers

As a marketer, how will you prepare for iOS 14 and SKAdNetwork?

asked Aug 5, 2020 by incipiagabe (560 points)

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