Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

+2 votes

1 answer

Does Facebook use web advertising conversion signals to optimize app advertising campaigns?

asked Nov 30, 2020 by Eric_Seufert (15.1k points)

+2 votes

1 answer

How does ITP change for iOS in iOS14?

asked Nov 28, 2020 by Eric_Seufert (15.1k points)

+2 votes

1 answer

Do you think Facebook keeps some kind of quality score at the image/video asset level?

asked Nov 24, 2020 by simlejeune (230 points)

+1 vote

1 answer

Will ATT in iOS14 impact Facebook app-to-web campaigns tracked via Facebook pixel?

asked Nov 23, 2020 by Eric_Seufert (15.1k points)

+3 votes

1 answer

Have any large Mobile Game Developers tested Mobile Web Native, and if yes how did it go?

asked Nov 15, 2020 by mlolm (150 points)

+2 votes

1 answer

How do services like AppAnnie come up with retention data?

asked Nov 15, 2020 by Sven_Juergens (270 points)

+2 votes

1 answer

Best approach to optimize FB campaigns when CPA is very high ($100+)?

asked Nov 11, 2020 by ShamanthRao (2.4k points)

+3 votes

1 answer

How to calculate CPA for Google UAC?

asked Nov 9, 2020 by Avellum (370 points)

+2 votes

1 answer

Can mobile campaigns via Google Marketing Platform (ex-DoubleClick) be targeted better than with Google UAC?

asked Oct 27, 2020 by Mme_Box (140 points)

+4 votes

2 answers

iOS14: Should both ATT prompt and GDPR consent be shown to collect first party data?

asked Oct 21, 2020 by MirceaG (160 points)

+2 votes

2 answers

Is D7 ROAS the best metric for evaluating campaign performance?

asked Oct 7, 2020 by ua_2104 (230 points)

+2 votes

0 answers

What is the ideal method to calculate the CAC (Customer Acquisition Cost) payback window for shopping apps?

asked Oct 7, 2020 by atul12007 (240 points)

+3 votes

1 answer

How many installs / impressions are needed for a statistically significant IPM on Facebook?

asked Sep 28, 2020 by Simon (150 points)

+2 votes

2 answers

What is the best mediation to use for mobile games?

asked Sep 26, 2020 by tonydhsuh (150 points)

+3 votes

2 answers

Is targeting a worldwide audience for AEO campaigns a good idea?

asked Sep 26, 2020 by huch93 (240 points)

+2 votes

2 answers

Where can I find geography-indexed CPI benchmarks?

asked Sep 26, 2020 by arashata (160 points)

+2 votes

0 answers

Tips for profitably spending more than $10k/day on Facebook in one ad account?

asked Sep 26, 2020 by kmatis (140 points)

+2 votes

1 answer

How to increase CTR and conversion rates on Google UAC campaigns?

asked Aug 31, 2020 by Hana Nguyen (140 points)

+2 votes

1 answer

What does Apple gain by killing IDFA?

asked Aug 31, 2020 by atul12007 (240 points)

+2 votes

1 answer

How do you accurately send ad monetization data to Facebook for AEO/VO campaigns?

asked Aug 31, 2020 by peter (140 points)

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