Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

+6 votes

1 answer

What is the best way to model eCPM decay?

asked Jul 5, 2019 by cfarm (1.6k points)

+7 votes

3 answers

Do you have a rough number of creative assets that you aim to make per $15k of spend?

asked Jul 3, 2019 by rinopie (200 points)

+1 vote

1 answer

What is the best approach when attempting to calculate the value of LAT installs?

asked Jul 2, 2019 by FTGAdam (140 points)

+1 vote

3 answers

How do you deal with Facebook over-attributing conversions?

asked Jul 2, 2019 by J-Dubs (730 points)

+1 vote

2 answers

What is the best service to conduct Focus Groups for game concepts in the US?

asked Jun 27, 2019 by gurinderiift (130 points)

+3 votes

2 answers

What are alternatives to last-click attribution in mobile advertising?

asked Jun 25, 2019 by Eric_Seufert (14.6k points)

+3 votes

1 answer

How can I measure the impact of ASO activities on my app's organic install performance?

asked Jun 25, 2019 by Eric_Seufert (14.6k points)

+1 vote

1 answer

What are key considerations when setting view-through and click attribution windows for mobile campaigns?

asked Jun 25, 2019 by Eric_Seufert (14.6k points)

+6 votes

1 answer

What ways do creative teams organize themselves to come up with new ideas?

asked Jun 20, 2019 by cfarm (1.6k points)

+3 votes

1 answer

What is the optimal audience size for AEO and VO Facebook ad sets?

asked Jun 19, 2019 by ShamanthRao (2.4k points)

+8 votes

2 answers

How do you test brand new creative themes on Facebook when your current creatives are performing really well?

asked Jun 19, 2019 by ShamanthRao (2.4k points)

+2 votes

3 answers

How can I view a competitor's ad creatives on Facebook?

asked Jun 18, 2019 by Phouttier (330 points)

+3 votes

1 answer

How do you scale Facebook AEO campaigns while minimizing audience overlap?

asked Jun 17, 2019 by ShamanthRao (2.4k points)

+2 votes

1 answer

How should I choose optimal in-app events to bid against at the start of a Google UAC campaign?

asked Jun 17, 2019 by ShamanthRao (2.4k points)

+2 votes

0 answers

What are best practices for Out of Home advertising?

asked Jun 17, 2019 by Phouttier (330 points)

0 votes

1 answer

What is fingerprinting in mobile attribution?

asked Jun 16, 2019 by Eric_Seufert (14.6k points)

+1 vote

1 answer

asked Jun 16, 2019 by Eric_Seufert (14.6k points)

+3 votes

1 answer

Which Facebook campaign will perform better (higher ROAS) in the long term: AEO with purchase event targeting or VO?

asked Jun 13, 2019 by breter (1k points)

+1 vote

1 answer

How are mobile ad mediation services able to provide impression-level revenue values?

asked Jun 11, 2019 by Eric_Seufert (14.6k points)

+3 votes

2 answers

How do Facebook lookalikes based on platform-specific Custom Audiences perform?

asked Jun 11, 2019 by justin_stolzenberg (370 points)

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