Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

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5 answers

What are the most important metrics to track in mobile advertising campaigns?

asked Apr 30 by Eric_Seufert (7.7k points)

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1 answer

What is header bidding?

asked Apr 30 by Eric_Seufert (7.7k points)

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1 answer

How do mobile ad networks deliver CPI traffic?

asked Apr 30 by Eric_Seufert (7.7k points)

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1 answer

What is mobile ad mediation?

asked Apr 30 by Eric_Seufert (7.7k points)

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1 answer

How does mobile attribution work?

asked Apr 30 by Eric_Seufert (7.7k points)

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1 answer

How do I calculate organic contribution from paid marketing campaigns?

asked Apr 28 by Eric_Seufert (7.7k points)

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1 answer

What is Media Mix Modeling?

asked Apr 27 by Eric_Seufert (7.7k points)

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1 answer

What is virality and how can I measure it?

asked Apr 27 by Eric_Seufert (7.7k points)

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1 answer

How do I build a retention profile for my product?

asked Apr 26 by Eric_Seufert (7.7k points)

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0 answers

What's the best way to model LTV for mobile IAP revenue?

asked Apr 26 by Eric_Seufert (7.7k points)

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0 answers

How can I model LTV for advertising revenue?

asked Apr 26 by Eric_Seufert (7.7k points)

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2 answers

What is the difference between AEO and VO bid types on Facebook?

asked Apr 26 by Eric_Seufert (7.7k points)

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