Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

+2 votes

2 answers

How do AEO campaigns perform for hypercasual?

asked Jan 17, 2021 by hcnoob (140 points)

+2 votes

2 answers

What is the maximum attribution window for SKAdNetwork from download to first open?

asked Jan 13, 2021 by Eric_Seufert (15.2k points)

+1 vote

2 answers

When ATT takes place, how many kinds of users we will have to handle?

asked Jan 9, 2021 by angtrim (130 points)

+2 votes

2 answers

How can you forecast the % increase in CPI in relation to % increase of daily spend on Facebook?

asked Dec 26, 2020 by Thisisyasser (140 points)

+4 votes

2 answers

iOS14: Should both ATT prompt and GDPR consent be shown to collect first party data?

asked Oct 21, 2020 by MirceaG (160 points)

+2 votes

2 answers

Is D7 ROAS the best metric for evaluating campaign performance?

asked Oct 7, 2020 by ua_2104 (230 points)

+2 votes

2 answers

What is the best mediation to use for mobile games?

asked Sep 26, 2020 by tonydhsuh (150 points)

+3 votes

2 answers

Is targeting a worldwide audience for AEO campaigns a good idea?

asked Sep 26, 2020 by huch93 (240 points)

+2 votes

2 answers

Where can I find geography-indexed CPI benchmarks?

asked Sep 26, 2020 by arashata (160 points)

+4 votes

2 answers

Can the FB login be used to create Lookalikes after iOS14?

asked Aug 5, 2020 by incipiagabe (560 points)

+3 votes

2 answers

How much will iOS 14 / SKAdNetwork affect Facebook's ability to optimize campaigns (AEO)?

asked Aug 5, 2020 by incipiagabe (560 points)

+2 votes

2 answers

What's the best way to hack the conversion value field from SKAdNetwork?

asked Aug 5, 2020 by incipiagabe (560 points)

+1 vote

2 answers

Should ROAS be calculated before or after the 30% platform fee?

asked May 22, 2020 by Stephen (130 points)

+1 vote

2 answers

Why did increasing budget of Facebook ad set lead to increase in Cost Per Purchase?

asked May 10, 2020 by Yakir (440 points)

+6 votes

2 answers

What are key metrics and potential blind spots in UA Reporting / Dashboards?

asked May 1, 2020 by sylvainww (330 points)

+2 votes

2 answers

When testing creatives on Facebook, should you test all creatives within a single ad set, or give each its own ad set?

asked Apr 27, 2020 by Anduin25 (350 points)

+2 votes

2 answers

What training/knowledge is necessary to excel in user acquisition?

asked Apr 27, 2020 by Anduin25 (350 points)

+1 vote

2 answers

What is a low budget + low risk strategy for mobile user acquisition in a recession?

asked Apr 1, 2020 by totalnoob (150 points)

+4 votes

2 answers

Are average user acquisition costs relevant or actionable?

asked Mar 20, 2020 by lino (480 points)

+3 votes

2 answers

How do you decide an app launch UA budget?

asked Feb 20, 2020 by GrowCanada (150 points)

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