Performance Marketing and Quantitative Marketing Knowledge Forum | QuantMar

+3 votes

5 answers

What user acquisition channels work for local / hyperlocal apps?

asked Jun 3, 2019 by ShamanthRao (1.8k points)

+1 vote

5 answers

What are the most important metrics to track in mobile advertising campaigns?

asked Apr 30, 2019 by Eric_Seufert (9.8k points)

+5 votes

4 answers

What are the best examples for Facebook Ad Lookalikes that work for your campaigns?

asked Oct 24, 2019 by raqa (640 points)

+1 vote

4 answers

How much of a problem is audience overlap between Facebook ad sets?

asked May 7, 2019 by ShamanthRao (1.8k points)

+2 votes

3 answers

Will Google UAC always perform worse / deliver less on iOS versus Android?

asked Nov 13, 2019 by Eric_Seufert (9.8k points)

+4 votes

3 answers

How many 'subscribe' events should be collected before running a Facebook ad optimized for subscribe?

asked Nov 1, 2019 by ggst (160 points)

+6 votes

3 answers

FB ads: What are the exact conditions which reset the learning phase of the ad set?

asked Sep 19, 2019 by Santhy (310 points)

+6 votes

3 answers

Do you have a rough number of creative assets that you aim to make per $15k of spend?

asked Jul 3, 2019 by rinopie (190 points)

+1 vote

3 answers

How do you deal with Facebook over-attributing conversions?

asked Jul 2, 2019 by J-Dubs (710 points)

+2 votes

3 answers

How can I view a competitor's ad creatives on Facebook?

asked Jun 18, 2019 by Phouttier (320 points)

+6 votes

3 answers

Should the revenue of organic installs be included in a ROAS calculation?

asked Jun 5, 2019 by alex (270 points)

+1 vote

3 answers

How do you easily track and visualize early ROAS Metrics (d3, d7)?

asked May 23, 2019 by megadave (140 points)

+3 votes

3 answers

How do you determine your retention KPIs?

asked May 20, 2019 by taylor (260 points)

+2 votes

3 answers

What are the differences between subscription-based and "basic" IAP business from a UA perpective?

asked May 15, 2019 by Olivier Lemarié (1k points)

+3 votes

3 answers

asked May 13, 2019 by Avi (2k points)

+3 votes

3 answers

What is the impact of Retention on UA performance?

asked May 9, 2019 by Avi (2k points)

+3 votes

2 answers

What do you define as a good IPM for creatives?

asked Feb 12 by raqa (640 points)

+6 votes

2 answers

What are best practices for creating Facebook Lookalike audiences?

asked Jan 24 by matt.lp (250 points)

+11 votes

2 answers

How can app store conversion rates be optimized and what impact can those rates have on overall CPI?

asked Jan 21 by Blake E (220 points)

+8 votes

2 answers

What are best practices or app uninstall measurement?

asked Jan 21 by raqa (640 points)

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