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What is the lowest CPI with Facebook that you are able to achieve in US?

+3 votes

performance-based-marketing
facebook
creatives
user-acquisition
cpi

asked Sep 10, 2019 by blue123 (220 points)

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1 Answer

+6 votes

I have seen hypercasual games that are able to achieve US iPhone CPIs of under $0.25 at significant scale.

answered Sep 11, 2019 by Eric_Seufert (14.7k points)

How do they do it? Do you have practical advice or guide to share?

commented Oct 30, 2020 by PeWeb (100 points)

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